#OnTheTube - business of sports (Bloomberg originals)

"Business of Sports" is a Bloomberg Originals television series and podcast that delves into the financial and business aspects behind the global sports industry. Hosted by Michael Barr, Vanessa Perdomo, and Damian Sassower, the series takes viewers and listeners inside the key decisions driving the multibillion-dollar sports market. It covers a wide range of topics from media, technology, finance, and real estate to team operations, league strategies, and sports marketing.

The show offers an in-depth look at how sports leagues and teams around the world have evolved beyond entertainment to become sophisticated business entities. It highlights how money influences various facets of sports, such as player contracts, media rights, sponsorship deals, stadium developments, and technological innovations including artificial intelligence. The hosts bring expert analysis and feature interviews with major stakeholders like team owners, athletes, executives, and industry insiders.

Notable segments and episodes often focus on trends like sports betting platforms, collective bargaining agreements, franchise growth strategies, innovation in stadium management, and the economic impact of major sporting events. The program also examines deeper issues affecting the sports industry, such as antitrust settlements and the evolving role of sports in popular culture and business.

As part of Bloomberg Originals, "Business of Sports" caters to audiences interested in understanding the intersection of sports and business, providing context on how billion-dollar decisions are made off the field that can ultimately influence sports on the field. The series publishes weekly episodes and is valued for its expert commentary on the latest headlines shaping the future of sports as a global business.

In summary, "Business of Sports" is a comprehensive, insightful series that takes viewers behind the scenes of the sports industry's financial and operational dynamics, illuminating the power and money that fuel one of the world's most popular economic sectors.